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Email Copywriting Services UK & US

HubSpot found that a professionally written email can boost click through rate (CTR) by up to 371%

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Email Content Writing Service

Elevate Your Messaging with My Expert Email Content Writing Services

Crafting compelling and effective email content is paramount to engaging your audience and driving meaningful interactions. Gone are the days when any old email would get results. Here at Jake Perry Writes, I offer my expertise to deliver crafted email content that resonates with your audience and elevates your brand presence.

Clickable Headlines

Crafting Engaging Narratives, One Email at a Time

I understand the pivotal role that well-crafted email content plays in fostering meaningful connections with your audience. I can transform your ideas into impactful narratives that capture attention and inspire action.

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My Distinctive Approach to Email Content Writing

I avoid clichés and overused marketing language. I believe in the power of simplicity and authenticity. This way, your message is clear, concise, and, most importantly, genuine. Rather than some wishy-washy empty promise you see in your email account all too often these days.

Full Website Copy

My Tailored Solutions for Your Diverse Needs

I delve into understanding your brand voice, target audience, and campaign objectives. This allows me to create content that seamlessly integrates with your overall marketing strategy.

Transparent & Collaborative Process

Collaborative Process

My email content writing services are not just a transaction; they are a collaboration. I believe in working closely with my clients, understanding your vision, and incorporating your feedback throughout the writing process. This collaborative approach allows us to align the final product parallel with your brand’s identity.

Unlock the Potential of Your Email Campaigns

In a world where the inbox is a competitive arena, your email content needs to stand out. Partner with me at Jake Perry Writes to unlock the full potential of your email campaigns. I will help capture attention and foster genuine connections with your audience.

Engaging & Informative Content

Results-Driven Call-to-Actions

1. Concise CTAs that prompt the desired action from your readers.


2. Placing a CTA strategically to increase click-through rate.


3. Using contrasting colours, sizes, and button formatting to make CTAs visually stand out.

How To Build Your Email
Marketing Campaign

Your email marketing campaign can come in all shapes and sizes. You need to define your goals and audience. I have established a robust step-by-step process to support what you have in mind.

Find Your Target Audience

Before crafting an effective email marketing strategy, we need to clarify some things.


  • Are they a business or a consumer?

  • Do they already know your brand?

  • Are they already in your email list?

  • Are they a former or returning customer?

  • Have they responded to your emails previously? 

 
In all likelihood, your email marketing efforts will target multiple audiences, each with distinct responses to these questions. I can gain a deeper understanding of your diverse audience segments, enabling me to tailor strategies that effectively engage each group.

Let's Build Your List

Effective email list building involves:


  • Adhering to legal requirements like GDPR.

  • Looking at data to see what's working and what needs to change.

  • Automating outreach by audience segmentation. 

  • Looking into the data to pivot the approach over time.

 

I expand subscriber lists by creating conversion-focused content. This includes leveraging sign-up forms, event registrations, and other calls to action to boost participation in your emails.  Further refinement can then take place through segmentation to increase brand loyalty and create a more personal email sequence.

distinct goals

Setting Some Goals

Clearly defined, measurable goals serve as the guiding force for your email marketing efforts. This ensures a tangible return on investment (ROI) for your brand. Prior to initiating any email campaigns, we will articulate and establish these objectives.

 

 

Given that brands typically deploy diverse marketing emails, including newsletters, welcome emails, sales reminders, and nurture campaigns, each category needs distinct goals. We will establish some benchmarks tailored to your specific objectives of each email type.

 

 

The metrics you monitor will vary, encompassing recipient behaviour metrics such as open rates, click-through rates, and click-to-open rates. Email success metrics include deliverability and bounce rates, as well as outcome metrics like web traffic and form fills resulting from email interactions.

Frequently Asked Questions

Explore helpful information about email copywriting services to address any inquiries you may have.

An email focused on promoting products, services, offers, or events.

Yes, they are an effective channel for driving traffic, leads, and sales.

1-2 times per week is ideal for most businesses to maximise open rates.

People don’t want to be sold to. They will put up every barrier they have if you come across as too salesy. If you have a weak call to action and are not personalising things, don’t expect results.

 

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Get Started Today

Ready to take your online presence to the next level? Contact us today to discuss your content writing needs and get started on your journey towards digital success. Let’s collaborate to create a website that sets you apart from the competition and drives growth for your business.

Send E-Mail
jake@jakeperrywrites.com

WhatsApp
+44 730 763 5251

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